The final month of 2025 witnessed the launch of a wide array of new watches. Global brands unveiled innovative and diverse models, combining sporty and classic designs, while incorporating cutting-edge technologies in new movements. Brands like Zenith and TAG Heuer led the way, with innovation being the defining characteristic of this period. Targeting diverse segments of the market, these watches focused on performance and precision, garnering significant media attention and reaffirming the dynamism of the luxury watch market.
